Tuesday, 22 November 2016

ILO proposes barring recruitment agencies from charging fees from workers

The International Labour Organisation has issued a fair recruitment guideline that has proposed barring recruitment agencies from charging recruitment fees and related charges from workers and job-seekers eyeing employment opportunities overseas.

ILO has issued the 30-point fair recruitment operational guideline to its 187 member states after holding tripartite consultation with government representatives, trade unions and employers in Geneva from September 5 to 7. The guideline, which has explained the role of the government and employers, is expected to be a guiding principle for recruitment companies and member states to harmonise labour and employment laws accordingly.

“The ILO guideline advocates for decent working environment and the labour’s right,” said Igor Bosc, chief technical adviser, ILO Decent Work Technical Support Team for South Asia.

The guideline has stressed that the business enterprise (employer) should respect human rights when recruiting workers.

As there have been complaints from migrant workers, especially those employed in Gulf countries, that their travel and other important documents were confiscated by the employers, the guideline has said that business enterprises should not retain passports, contracts or other identity documents of workers and also recommended to respect workers’ confidentiality and ensure protection of data pertaining to them.

The guideline has also made a distinction between labour recruiters serving as intermediaries to place workers in employment, and employers. When labour recruiters recruit workers in one country for employment in another country, they should also respect human rights, including labour rights in compliance with international laws and the law in the country of origin, country of transit and the country of destination, as per the guideline.

“Recruiters acting across borders should comply with bilateral and multilateral labour agreements between the countries concerned which promote human rights, including workers’ rights for protection and ensure the conditions of work and life are at par with what they were promised when they were recruited.”

Similarly, the employers should follow international laws, standard practices while recruiting workers and also ensure the written contracts are unambiguous so that workers also can easily understand the terms and conditions. Employers also need to establish a complaint, dispute resolution mechanism in the workplace, the guideline states.

The guideline has reserved the rights of workers, like freedom of association and collective bargaining, in the workplace and has said the employer should respect this. The employer cannot recourse the labour recruiters or temporary work agencies to replace the workers who are on strike, according to the guideline.

Employers should ensure that migrant workers have a legally recognised employment relationship with an identifiable and legitimate employer in the country where the work is performed. The guideline has also mentioned that the freedom of migrant workers to change employment or return to home country should be respected by the employer in bonafide cases.

The guideline has also recommended some crucial steps to be taken by the government to ensure the rights of workers are not violated and for a conducive working environment. “The government should better monitor recruitment agencies, business enterprises or the workplaces regarding protecting the rights of workers.”

Strengthening the required institution, harmonisation of laws, formulation of required laws for recruiters and employers have also been identified as the government’s responsibility. Enforcement of laws, complaint hearing mechanism, awareness programmes for workers, identification of destination countries (for foreign job aspirants) and signing of labour agreements have also been assigned to the government for protection of workers’ rights.

The guideline will be presented at the next ILO convention, scheduled to be held in June, where member countries may endorse it.


KATHMANDU: The Office of the Prime Minister and Council of Ministers has directed the Ministry of Foreign Affairs and Ministry of Labour and Employment to ensure immediate rescue of 30 Nepali migrant workers left stranded in the United Arab Emirates (UAE). Thirty Nepali workers who reached the UAE a year back to work as security guards have been reported stranded as they have not been paid by their employer for the past four months. All of them were hired by a Sharjah-based company. Spokesperson at OPMCM, Damodar Regmi, said the Office had written letters to both ministries’ secretaries, directing them to ensure the immediate rescue of stranded workers.

An article by Dougles Chan - Recruitment Guru. A Business Coach that specialized on coaching recruitment agencies & staffing agencies. Author of 8 books. 25 years in business coaching in recruitment and staffing agencies. Training recruitment business owners in Singapore, USA, UK, and Australia. He specialized business, sales, marketing, digital marketing, 360 recruitment process, SEO, SEM, and social media recruiting. For 121 recruitment coaching, kindly check here.

5 Of The Most Common Recruitment Agency Website Mistakes

If the website of your recruitment agency has been in existence for some time but is not getting much traffic, something is wrong.

Granted, when doing a Google search for “recruitment agency”, up came 12,300,000 results, which means that’s your competition for that particular phrase…

This is not meant to make you panic, but to emphasize that to stand out among your competition, you need to implement some tactics to bump up your google indexing. Statistics show that traffic to websites after that first page of search results, take a deep dip.

Your goal? Get to that first page!

Intertwined closely with search engine optimization, is the branding, or personality of your online business. If your website is not generating activity, you may need to analyze what you’re “saying” to people - why are they not engaging with you?

Search engine optimization and online branding is not easy. But that’s why you're reading this, right? Let’s learn.

#1: The design is outdated

If your website design has not been changed since 2010, you may need to either update the theme if it’s a Wordpress site, or get a new website. Styles can become outdated within a mere two years.

Not only do looks count, but the design will determine the amount of traffic you get. For instance, in 2014, people who access the Internet on mobile devices, overtook those who go online via a desktop. In response, Google recently changed it’s algorithms and websites who are not mobile friendly, will not show up in search results when users search via mobile.

If your website is outdated, it probably isn’t mobile friendly, which means you’re missing out on traffic. Check if your website is mobile friendly.

It’s also entirely possible that your entire website is not search engine friendly, which means it won’t be listed anywhere close to the first search page, and the consequence of this is again, minimal traffic if any at all.

#2: Your header is stupid

Somebody had to say it. Your header is stupid. The thing is, your website has about eight seconds to grab a visitor’s attention. If it doesn’t, well, why should they stay? There are other sites out there they can visit, where they’ll get exactly what they’re looking for.

Your tagline, or header, is the first element to be seen when people land on your website. It has a major job, and most recruitment agencies treat it as something that just has to be there.

But it’s the header that either makes your visitor stay. Or leave. Does your header immediately tell visitors how you can help them? If not, it’s time to toss it and get a new one

#3: The content is all about you

This has got to be one of most common problems online, and is not limited solely to the recruitment agency: making the website all about you, your business, your business’s needs, your business's desires.

But your website should be completely centered on your audience, because that is what gets their attention. They don’t care about your organizational charts. They don’t care about your mission. They only care about how you can help them achieve their goals.

Be brutal. Go check your website as if you were your client. Ask yourself, “Will knowing this make me want to join forces with this recruitment agency?” You’ll find that possibly most of the content on your site is focused on your business, not on the goals of your readers.

The reason why this is important is because you want readers to hang around your site as much as possible, because it’s good for your search ranking (the longer people stay on your site, the more it helps you rank higher in searches).

#4: There’s no call to action

Every page on your website should encourage action...they’ve come to visit, so what one action do you want them to take?

A call to action is a final instruction for your visitor. You must have seen sign-up forms on other websites - in return for an email address, visitors are offered something free to download, or a 30 day free trial, etc.

The reason for this is that it’s rare for someone to come to a website and “take the bait” the first time, so if they leave their email address, you can keep in touch with them via value-add content, so when they are ready, it is your recruitment agency that’ll be in the forefront of their minds.

Add some kind of call to offer on each page of your website, even if it’s a simple, “get a free consultation” kind of offer.

#5: You don’t have a blog

Blogging is the hottest form of online marketing. In fact, it’s called “content marketing”, because it’s a way of selling without selling. Even ecommerce has jumped on the bandwagon.

In fact, websites that include a blog have about 434% more indexed pages. Put plainly, those websites stand a far better chance of being on the first pages of search results, which means more traffic for them.

The fact is, that the only way to improve your search ranking, is by adding regular and fresh content to your site, and blogging accomplishes this.

Another common problem with the recruitment agency who blogs - other industries are just as guilty -  is that the content is poor. It adds no value whatsoever for your audience.

The reason for this is:

A lack of understanding about your target audience, so you don’t write according to their needs and desires.
Poor writing skills.
Learn more about how to get blog traffic.

In summary

If your recruitment agency has gone online, but you're not getting any traffic, or nothing’s “happening” on your website, it could be due to:


  • The website design being outdated
  • A header that does nothing to grab the attention of your reader
  • Making the content all about your business and not about how you can help your visitor
  • Not collecting email addresses from visitors
  • Not blogging
An article by Dougles Chan - Recruitment Guru. A Business Coach that specialized on coaching recruitment agencies & staffing agencies. Author of 8 books. 25 years in business coaching in recruitment and staffing agencies. Training recruitment business owners in Singapore, USA, UK, and Australia. He specialized business, sales, marketing, digital marketing, 360 recruitment process, SEO, SEM, and social media recruiting. For 121 recruitment coaching, kindly check here.